Vislink is a 30×40 exhibit, and needed ample, but delineated display areas for their vast technologies. Some of the technology sat on counters, columns or within/atop the news van, but the majority of the equipment was wall and/or rack mounted hardware. The areas needed to have enough distance between them for the sales people to demonstrate the technology (without interfering with the other wireless technology that was running simultaneously) yet still within a proximity to showcase the cohesiveness. The massive overhead signage made for high visibility anywhere in the hall, and reinforced Vislink’s position as an industry leader.
NAB